A good award program will consist of more then a "submit a site" button, to be taken seriously. We have all seen those "free market me awards" which consist of nothing more then right clicking your mouse, saving their award graphic and linking back to the award program and "Tada" , you've won your first award. Award Programs such as these, bring absolutely no credibility to your website or award program. A credible award program will offer more details to assist applicants with web designs and offer solutions.
Meta tags are used to add information to the HTTP header of a webpage. It also contains hidden information in the coding that the search engines will pick up on.
Example: author's name, title of web site and "keywords" Meta tags can help improve your placement in search engines and can therefore help increase traffic to your Web site. Most likely, if your site does not have "keywords" in the head of your html code, the engines will not find your website.